New Revenue Channel Playbook
Practical fixes for each of the 6 diversification dimensions. This playbook takes each dimension from the free audit checklist and gives you the single most useful fix most small businesses can make in the next two weeks — no big investment or new hires required.
$37 · One-time payment
What's included
- Revenue concentration — List your top 5 clients or products by revenue share, set a target ceiling (commonly 20–30%) for any one of them, and flag anything above it.
- Channel dependency — Rank every channel that brought you a paying customer in the last 90 days — if one is more than half your new business, pick a second channel to test this quarter.
- Seasonal exposure — Chart monthly revenue for the last 2 years, mark your 3 lowest months, and brainstorm one offer that sells specifically in your slow season.
- Adjacent-offer readiness — List every skill, asset, or process you already have that a different audience might pay for — then validate the lowest-build-cost one with 5 real conversations.
- Recurring-revenue share — Calculate what % of last quarter's revenue was recurring, sketch a recurring version of your most-repeated one-time service, and set a 12-month target.
- Platform/vendor risk — List every platform or vendor a meaningful share of your income runs through, and pick one owned channel (email list, direct relationships) to grow independent of it.
How it works
- Check out securely through Stripe.
- Your PDF download link is shown on the confirmation page.
- Work through the fixes one dimension at a time.
What's next
Once you’ve picked a direction, the Revenue Diversification Marketing Plan ($497) gives you a full step-by-step plan for launching and validating that new revenue stream.
Ready to get started?
New Revenue Channel Playbook — $37 · One-time payment. Instant PDF download on the confirmation page.
Educational content only — results depend on execution and market conditions; no specific revenue outcome is guaranteed.